Links are the vital connectors on the internet as they help us find what we need to on the vast internet, help us read relevant information as well as organise what is relevant and not. This makes them the most integral aspect of an SEO campaign – and if they are not implemented the SEO campaign becomes useless. So if you do intend to build a working SEO campaign, learning ways to back link is vital to success.
First of all why back link? Search engines rate your website on a number of key aspects, one of the major ones being link building. If you have a great number of quality links on a variety of websites that are already to be considered to be of great value, your websites rating by search engines for link building will be far higher, thus increasing your search engine ranking and the likelihood of traffic to your website.
So how can you create a large amount of high quality links? There are several rated ways of doing so by freelance SEO consultants, including:
Submitting articles to article directories is a great way of link building, but also providing useful information to future custom. After writing your informative article, publish in the biography area your chosen anchor text and link. This will create a back link to your website, providing those ever important connectors on the internet.
Writing unique content alongside the back link will also give you somewhat a preference of position as Goggle also rates a website by the amount of unique content they produce alongside links.
Very similar to article submission, the only difference is that there are no rules over where to put links, how many you are allowed or article content. Your own blog will provide alongside article submission two good ways for link building and high quality content.
A link directory is an organised index of links, each organised and ordered by category. You can submit your website to these directories to gain more back links, for either free or at a small fee.
A useful networking and link building tool in the modern age, which highly increases your profile. Although difficult to do and time consuming, social media is one of the best ways of link building simply because it is so popular all over the globe. Any freelance SEO consultant will tell you the best way to build up a social media profile and in turn link building is by networking. Establish a group within a network devoted to your niche, provide quality content such as photos and updates, link to websites and blogs, and furthermore get networking with others!
Whether it’s on your blog or social media profile provide some useful link baits webmasters will love. These include unique and interesting articles, pictures and videos – all of which can be linked back to by webmasters if good enough. Build upon making interesting content such as this will lure webmasters to publish back links on key places on the net, increasing natural linking.
Back linking is key to optimizing your website and creating links or connections throughout the internet to your website. It is also vital to a good ranking by Google and other search engines who determine the value a website by number of and quality of links.
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