Some Basics About SEO
- October 20, 2021
We are living in a digital world. From learning to business all the things are available on your one click. Through the internet, so many tasks that previously took months now you can do then in a few minutes without moving from your seat. There are many advantages of online marketing, like higher ROI (Return on investments), fast and stable results, minimize competition, better consumer trust etc.
SEO (Search engine optimization) is the strategy used in online marketing. The purpose of this strategy is to bring the segmented traffic on a website to increase the sales. Different tools are used in SEO that are classified into ethical and unethical.
Unethical SEO that is used to bring high traffic in fewer days but high bounce rate and which may cause low ranking of the website. In this method, the SEO is used to fool the SE (search engine) by using the tools that are banned or illegal for SEO. Normally the strategies are used in unethical SEO are spamming, creating scripts to fool SE, unnatural linking to websites, low-quality contents, hidden keyword etc.
Ethical SEO is done by applying strategies with compliance of almost all famous search engines rules. The website naturally increases its rank in the SE results. Ethical SEO also has two main types organic and inorganic or unpaid SEO and paid SEO. The organic strategy includes video, pictures, content etc. posting for off-page SEO and on for on-page SEO includes keyword management, links to internal web pages, keyword optimization etc.
Keywords are very important in online marketing because all the SE results are depending on keywords that are written by the person who doesn’t know you. Usage of multiple word phrases increases the chance of your website to show more than using few keywords in your website. Use the keyword that has a high rank on the search engine in your website 2 to 3 times.
Links on your website and your website links on other website both has a positive impact on your own website. When the search engine ranks your website it also goes through your website links and your links on other websites that rank higher on SE list.
Regular content posting on yours and others websites also helps in SEO. To be on the top your content must be high quality. The content must not be copied because the search engine also checks the plagiarism of your content.
Cloud9 is a Full-Service Agency That Builds Websites on Shopify, Squarespace & Wix, While most of our competitors are designing slow out of date, barely functioning websites, requiring tons of maintenance. We are designing using the best platforms and technology available so our customers websites will set them up for success into the future.
Cloud9 Web Design, 20 years of creating clean, unique engaging website designs, See why others choose Cloud9 Web Design, the Vancouver Web Design Web Development Company!
WE BUILD YOUR SUCCESS.
Whether you own a company with strongly established branding, or you need full branding, website design & web development, and SEO from the ground up, your Aroma web designer will analyze your needs and deliver results.
web design, website design, web designer, website designer, web designers, vancouver web design, web design vancouver, vancouver website design, website design vancouver, web design in vancouver, Vancouver, BC, Vancouver BC, Canada
Cloud9 Web Design | Vancouver Web Design and Web Development.
Call our Vancouver office now at (604) 628-8777 | 1-833-649-0101 to speak to a web designer now! Or if you prefer, request a quote online… We’re looking forward to hearing about your project!
About us and this blog
We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.
Request a free quote
We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.
Subscribe to our newsletter!
More from our blogSee all posts
- Desktop Publishing – What is it, and How to Make Use of It? March 18, 2023
- Forum Marketing for Success Explained March 15, 2023
- Web Development – The Unavoidable Aspect of a Website March 12, 2023